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Objective comparison of C2B (consumer-to-business) car selling platforms in Switzerland – Find the right platform for your needs.
Editorial Team
The autoweg editorial team consists of Swiss automotive market experts creating in-depth guides and market analyses.
Anyone looking to sell their car to a dealer in Switzerland now has several digital platforms to choose from.
This guide objectively compares the leading C2B platforms and helps you make the right decision.
Based on current market data, user reviews, and our own experience as a platform operator.
The best platform depends on your priorities. Free platforms like autoweg.ch offer the best value for money.
A digital platform that connects private sellers directly with professional dealers. Dealers bid on your car and you choose the best offer.
(22 words)
The Swiss C2B market is growing by 25% annually. Private sellers benefit from competition between platforms.
Digital platforms have made selling your car to dealers more accessible than ever. In Switzerland, several C2B platforms connect private sellers with professional dealers who compete to buy your vehicle. Each platform has different approaches, fee structures, and dealer networks.
The best platform for you depends on your priorities: speed vs. maximum price, local dealers vs. broader reach, or willingness to pay fees for additional services. This guide provides factual comparisons to help you decide.
| Feature | autoweg.ch | AutoScout24 Direct | Autobuster | autolina |
|---|---|---|---|---|
| Cost to Seller | Free | CHF 99 success fee | 5% commission | Varies by seller |
| Dealer Network | Swiss dealers | Large European network | TCS partnership | Marketplace listings |
| Typical Timeline | 1-7 days | 24 hours | ~10 days | Self-managed |
| Swiss Coverage | All regions | All regions | Mainly German-speaking | All regions |
| Approach | Dealer auction | Dealer auction | Premium service + commission | Classifieds marketplace |
Good for: Sellers wanting competitive offers from Swiss dealers without fees
autoweg.ch is a Swiss C2B platform that connects car sellers with professional dealers across Switzerland. Dealers compete by submitting offers, and sellers choose the best one. The platform charges dealers a commission but is free for sellers.
Best For
Solid choice for Swiss sellers who want competitive dealer offers without paying commissions. The auction format can work well for popular vehicle types.
Good for: Accessing the largest dealer network in Europe
AutoScout24 Direct leverages the massive AutoScout24 marketplace (7,000+ dealers) to create dealer auctions. Launched in August 2024, sellers pay CHF 99 only if they accept a dealer offer from the 24-hour auction. The platform brings significant dealer reach but is relatively new to C2B in Switzerland.
Best For
Excellent dealer reach and brand trust. The newness to C2B means less established track record, but the platform infrastructure is solid.
Good for: Sellers wanting hands-off service and willing to pay for it
Autobuster partners with TCS (Touring Club Switzerland) to offer a premium car selling service. They handle inspections, photography, and dealer negotiations, charging sellers a 5% commission on the final sale price.
Best For
Worth considering if you value premium service over maximum proceeds. The 5% fee is significant but may be acceptable for convenience.
Good for: Sellers who prefer traditional private sale listings
autolina.ch is a Swiss online marketplace for buying and selling used cars, similar to traditional classifieds. Sellers create their own listings and manage buyer inquiries directly. Unlike C2B platforms, you handle negotiations and viewings yourself.
Best For
Traditional marketplace approach. Good if you have time and want maximum control, but lacks the convenience and speed of C2B dealer platforms.
Sellers who compare multiple platforms achieve on average 8-12% higher prices.
Enter your expected sale price to see how much you would actually receive after fees on each platform. This helps you understand the real cost difference.
Estimated based on typical offers
These mistakes cost you real money
Many sellers miss better offers on other platforms.
Use at least 2-3 free platforms in parallel.
Up to CHF 2,000 less
After deducting fees, less remains.
Always compare net proceeds after all fees.
Up to CHF 1,500 less
More bidders means higher competition and better prices.
Prefer platforms with a large, active dealer network.
Up to CHF 1,000 less
Some platforms have hidden costs or poor service.
Read reviews on Google and Trustpilot first.
Up to CHF 800 in hassle costs
The first offer is rarely the best.
Wait at least 48 hours and compare all offers.
Up to CHF 1,500 less
Potential total loss: up to CHF 6,800
A real example from practice
Anna from Bern wanted to sell her Audi A4 Avant (2020, 48,000 km). Top offer on a paid platform: CHF 24,800.
Audi A4 Avant, 2020, 48,000 km
6 dealer offers on autoweg.ch. The highest: CHF 26,760—completely without fees. Net CHF 3,200 more.
“The difference was huge. At autoweg.ch, it was not only free, but the offer was also higher.”
— Anna M., Bern
At autoweg.ch, we focus on transparency and free usage. Competition among dealers ensures fair prices.
I founded autoweg.ch because selling cars in Switzerland was unnecessarily complicated and expensive.
The fairest and easiest way to sell a car in Switzerland—completely free for sellers.
Patrick Steiner
Founder, autoweg.ch
After comparing all platforms, here's our honest evaluation:
For most sellers, auction-based platforms without seller fees offer the best balance. autoweg has Swiss market focus, while AutoScout24 has broader dealer reach. autolina works if you prefer traditional private sale approach.
Best for: Sellers who want competitive offers without fees and can wait a few days
autolina
If you need cash immediately and are willing to accept a lower price, autolina's instant quotes are hard to beat.
Autobuster
If you want someone else to handle everything and don't mind paying 5%, Autobuster provides good service.
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